The Seoul Metropolitan Government (SMG) will participate in CES 2022, the world’s largest trade show organized by the Consumer Technology Association (CTA) to be hosted in Las Vegas, with 25 innovative companies. It is a reopening of offline events that were cancelled due to COVID-19, and will be held from Wed, Jan. 5 to Sat, Jan. 8.
CES (formerly an initialism for Consumer Electronics Show) is the world’s largest annual trade show held in January at the Las Vegas Convention Center, where Korean corporations such as Samsung, LG and SKT, as well as global companies such as Google, Amazon and Sony, and startups around the world with new digital technology interact with each other.
This year’s CES marks the third time the SMG set up booth at the show, this time under the banner of “Next Digital Seoul” with the meaning of showing off Seoul’s even more advanced and upgraded digital technology.
The SMG will participate with 25 Seoul-based innovative companies, the largest to date, to introduce each company’s technological solutions to the world while promoting Seoul’s international status as a smart city by advertising its advanced smart policies.
Related to this, the Seoul Digital Foundation hosted the booth’s opening ceremony with participation by Mayor Oh Se-hoon and innovative companies participating in CES 2022 at Seoul City Hall on Wed, Dec. 15. The event was held both online and offline due to the worsening pandemic situation, minimizing offline participants and personnel.
The categories of technological solutions from 25 innovative companies include: transportation/environment (5 companies); safety/health (7 companies); and economy/living (13 companies). Among these companies, five companies that received the CES Innovation Award this year for their technology include: Algocare, which provides tailored nutritional management with IoT devices; Klleon, which is a social networking platform for video production and content sharing which replaces people and voices in videos; Maetel, which helps with sleeping through snore detection using smart AI pillows; Waynehills Ventures, which is an AI software that automatically changes text into video; and Coptic, which is a glasses ordering app that recommends glasses through 3D facial scan and big data analysis.
The Seoul Digital Foundation is providing capacity-building support to companies participating in CES 2022 for the first time through cooperation with the Korea International Trade Association (KITA) and Plug and Play, an investment company based in the Silicon Valley which nurtured global innovative companies, such as Google and PayPal. There are also acceleration programs to strengthen global business competence and technology verification to secure marketability, and more.